KØFE Geek began not as a trading company, but as a curiosity.
A curiosity about how Indian coffee travels from estates to global roasters.
A curiosity about grades, processing methods, sourcing systems, and why Indian coffee is often undervalued despite its quality.
I’m Shefali Jain, founder of KØFE Geek, and my journey into coffee exports started with one simple belief:
India does not lack quality.
It lacks structured global positioning.